performance

Completed Items

Weekly Operations Summary

  1. 106 – Phil Fareio
    Collected $77 rent; waived late fee.
  2. ALERT: 089 – Felipe Calderon
    Lockout and vehicle missing from space.
  3. Reviewed all locked-out units in person
    Updated photos and verified vehicle plate information.
    • 002 – Added license plate photo and vehicle description
    • 027 – Front GMC Jimmy / Rear Chevy Camaro; added plate info
    • 040A – Added plate info and one additional photo
    • 047 – Front Dodge Ram / Rear Mazda CX-5 AWD; added plate info
    • 071 – Added plate info
    • 083 – Added plate info and updated photo with vehicle description
    • 086 – Added plate info and updated photos with vehicle description
    • 089 – Currently empty; RV photos retained in account
    • 108 – Chevy Silverado; added plate info and updated photos
    • 133 – Added plate info
    • 141 – Added plate info and updated photos
    • 144 – Added plate info and updated photos
    • 153 – Added plate info and updated photos
  4. Updated homepage background image (improved visual smoothness).
  5. Reviewed Google search rankings and competitor results.
  6. SEO-optimized homepage title for improved organic ranking.
  7. SEO-optimized homepage meta description.
  8. 95 – Move-In
    Photos needed.
  9. Needed: Access to Google Analytics (both locations) and Google Ads for TSP.
  10. Delinquency Review – 7% Lockout
    Currently 14 of 200 units are in lockout status (7%). Industry benchmarks for stabilized facilities are typically 3–6%. Occupancy is currently 95%. Reducing lockouts to 5% (10 units) would normalize delinquency and strengthen cash flow stability.

    Proposed Call Script:
    “Hi, this is [Name] from Terra Linda. I’m calling regarding your account, which is currently in lockout status. I wanted to check in and see when we can expect payment so we can restore access.”

Metrics

Performance Dashboard – 2/16/2026

Category Metric Value
TERRA LINDA
Overview Total Units 200
Spaces & Vehicles Photos Updated 17
Spaces & Vehicles Vehicle Info Verified 17
Spaces & Vehicles No License Plates / Not Current 15
Spaces & Vehicles Insurance Coverage Verified 13
Spaces & Vehicles Registration Verified 17
Operations Move-Ins 3
Operations Move-Outs 1
Operations Occupancy 95.5%
Reputation Google Rating 4.4
Reputation New Reviews 0
SEO Organic Rank ("RV Storage Hemet") 6
SEO Places Rank 3
Google Ads PPC Impression Share N/A
THE STORAGE PLACE
Reputation Google Rating 4.4
Reputation New Reviews 0